Apollo Victoria Theatre and Wicked The Musical London – Frequently Asked Questions (FAQ)
General Info — Theatre and Show
What is the Apollo Victoria Theatre and what show is playing there?
The Apollo Victoria Theatre is a major West End theatre in London, located at 17 Wilton Road, SW1V 1LG, directly opposite Victoria mainline and Underground Station.
The theatre currently hosts Wicked, the celebrated musical based on the story of the Witches of Oz.
How long is the show and what's the performance schedule like?
Wicked runs approximately 2 hours 45 minutes, including one interval.
Typical performance times: evenings Tuesday–Saturday at 7:30pm, plus matinees Wednesdays, Saturdays and Sundays at 2:30pm.
Doors to the theatre open 90 minutes before the performance, with the auditorium opening about 55 minutes before start.
Tickets — Booking, Price and Delivery
How can I book tickets for Wicked?
You can book tickets:
By phone— the theatre’s box office is available for bookings.
In person— the Box Office is at the theatre entrance, next to Victoria Station.
What do tickets cost?
Tickets start from £25 (though prices vary depending on date, seat location and demand).
More premium seats (e.g. central stalls or best seats) will cost more; cheaper seats tend to be those with less optimal views or in less central positions.
When will I receive my tickets after booking?
Tickets are usually sent by email to the lead booker.
Sometimes it may take up to 48 hours for the email with actual e-tickets to arrive, so check spam/junk if you don’t see them.
Are there discounts or special ticket types (e.g. cheap seats, concessions)?
Occasionally there are concession/discount tickets available at the Box Office. For example, on performance days some student or standby concessions might be offered — subject to availability and criteria.
For larger groups (10 or more), group-booking discounts or offers may apply.
Venue — Location, Getting There and What to Expect
Where exactly is the theatre and how do I get there?
Address: 17 Wilton Road, London SW1V 1LG.
The theatre is directly opposite Victoria mainline and Underground Station — just about a 1-minute walk.
Transport options: Tube (Victoria, District, Circle lines), national rail (from Victoria), many buses serving Victoria station, plus nearby coach and parking options.
What’s the seating layout in the theatre?
The auditorium has all seats on two levels: Stalls (ground floor) and Dress Circle (upper level).
As is typical, seats nearer the stage (centre stalls) tend to be more expensive — but offer a closer, more immersive view.
Cheaper seats may have less ideal sightlines, restricted views, or be further from the stage — so it’s worth looking at a seating plan carefully when booking.
Accessibility
Are there provisions for wheelchair users and people with access needs?
The theatre offers wheelchair-accessible spaces, accessed via platform lifts at the Vauxhall Bridge Road entrance.
Hearing-assistance is available (e.g. via the Sennheiser MobileConnect WiFi system) for those who need audio support.
Audio-described performances and other accessible showings are scheduled from time to time — you can request these when booking.
How to book access or special-needs tickets?
For access tickets or special requirements (wheelchair, hearing assistance etc.), contact the theatre’s access line or box office in advance.
Show Times, Arriving and Entry Policy
When should I arrive on the day of the show?
Doors open 90 minutes before the performance — giving time for ticket collection, refreshments, and settling in.
The auditorium will open roughly 55 minutes before show start.
What happens if I arrive late?
Latecomers are only admitted at a suitable break in the performance — usually about 25 minutes after curtain-up.
Because of this policy, it's strongly recommended to arrive early. No refunds or exchanges are given for those arriving late.
Age Suitability and Audience Guidelines
Is Wicked suitable for children / what are age restrictions?
The show is recommended for ages 7 and up.
Babies / children under 5 years old are not permitted.
Guests aged 15 or under must be seated next to an accompanying adult (18+), and all attendees — regardless of age — must have their own ticket.
Are there any content or show features to be aware of?
The production includes loud noises, smoke effects, strobe lighting and flashing lights— something to bear in mind if you or someone in your group is sensitive to these.
Booking Terms and Practical Info
Are tickets refundable or can I exchange them if plans change?
Tickets are generally non-refundable.
However, a “Ticket Protection” / “SecureMyBooking” option is sometimes offered at time of purchase — this can provide cover if you need to cancel.
What about security, belongings & theatre policies?
Bag checks and security checks are in operation at entry.
The theatre does not operate a cloakroom — large bags, suitcases or rucksacks may not be accepted.
Photography or video recording during the performance is not permitted; mobile phones and electronic devices should be switched off.
Ticket-Type Options, Deals and Tips
Are there any special ticket deals or low-price options?
There are “Front Row” tickets released weekly — e.g. seats at a lower price (often around £29.50) depending on availability.
Some ticket schemes (e.g. digital “rush” or day-seats) may occasionally release discounted tickets — these can be good for budget-conscious theatre-goers.
Are there group bookings or packages?
Yes — for groups of 10 or more, group-booking discounts or offers may be available.
Can I purchase a Gift Voucher?
Yes — You can view options and purchase gift vouchers from ATG, owners of the Apollo Victoria Theatre London here
Practical Tips for a Great Experience
Book early— the best seats (central stalls or good circle positions) often sell out quickly.
Check seat-views carefully, especially if opting for cheaper tickets: some seats may have restricted views or be further from stage.
Arrive early— at least 45–60 minutes before showtime to allow time for travel, entry, and settling in, especially if you need accessible seating or are part of a group.
Mind the theatre rules— no large bags if there's no cloakroom, no photos during the show, and under-5s are not permitted.
Consider alternatives for bargains— “Front Row” or “rush/day-seat” tickets can offer great value, particularly for spontaneous or budget-conscious visits.
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